The first thing I notice when I walk through the doors of any new place is the interior decor. Being from Greenville and growing up in a Furman family, I have been visiting the University for my entire life. When the new stadium was being built and renovations were taking place I was excited to see what was in store. As you can see, Furman's branding is on point and TPM's Color Lab did some really cool stuff to make everything stand out!
When it comes to advertising your message, we agree with the Elevator Graphics caption above, "Never Quit!" The Color Lab recently had the opportunity to partner with Spartanburg Regional Healthcare System to make sure that their message is being advertised in all the right places from Elevator Wraps to Vehicle Graphics.
I recently came across a study titled, "Impact of Color on Marketing," where I learned how much of an influence color can have on people's moods and feelings as well as how it can contribute to differentiating products from it's competitors. This study also found that up to 62-90% of judgments made about products can be based on color alone. Color is a very important element when it comes to creating your brand identity, and predicting consumer reaction to color is more important than the color itself.
Personally, I've always been a huge fan of color, and I agree 100% that it can affect someones mood. After taking a walk through The Color Lab this week, I noticed that there were lots of vibrant color coming through on everything from vehicle wraps, blvd banners, interior lettering and the list goes one. There is no better way to stand out than with bright and colorful graphics. I don't say this often, but take my advice this time and be sure to make your branding pop! No matter your application, The Color Lab has got you covered!
Be sure to check out last week's post where we share a fun project that we had the opportunity to work on with Young Office Supply!
When you walk through the doors of Young Office you can't help but ask for a tour of the whole building. With the inviting feel and modern look, you never know what is around the next corner. The layout and design are unlike any office I have seen before, so I was excited to see what project The Color Lab was about to take on with Young Office. I got there early so I was able to get some "before" pictures and see what the plans were for the project.
If you saw last week's post then you now know the perfect place to get all of your Trade Show needs! This week we are going to share with you a fun project that we recently worked on with Experience Clemson located at ONE on Main Street. We decided that the perfect fit for the atmosphere where people gather to experience a glimpse into the excitement that comes from being a part of Clemson would be the SEG Fabric Frames to make a statement and show off the brand.
If you aren't familiar, SEG stands for Silicone Edge Graphic, which is a high resolution, dye sublimated fabric graphic finished with a thin silicone strip which is inserted into our aluminum frames. These can be used on pop up displays, pull-ups, Charisma Frames and more! A benefit to using dye sublimated fabrics is that it's wrinkle resistant and can also be washed and dry cleaned so you can maintain a new appearance. There are so many options that we offer here at The Color Lab from Wallmount to Floor stand or Backlit, contact us for details so we can help you find the perfect fit for your space!
Be sure to pop in to Experience Clemson to see our work and to experience running down the hill with the football team, hear the stories of students, alumni and faculty, and discover the history behind some of Clemson’s greatest traditions.
Trade shows and other events are notoriously distracting, thanks to tons of competitive displays all screaming for the attention of passersby. How can you stand out in a crowd that is quickly desensitized by all the visual commotion? Simple. TPM Color Lab can provide expert advice and superior, vivid event displays to grab attention, captivate your audience, and deliver your message loud and clear.
We've been wrapping it up here in the Color Lab a good bit lately! With lots of request for Vehicle Wraps, we have found that more people are realizing that vehicle graphics are ideal for boosting your brand in many ways.
We are sharing the Top Reason's Why You Should Advertise with Vehicle Wraps and a few exciting projects that we had the opportunity to work on here at The Color Lab. Scroll below to see some of our favorites!
Blackton Property Partners Wrap | 3M Vinyl | Latex Printing | TPM Greenville Install
Clemson Univeristy iCAR Wrap | 3M Vinyl | Latex Printing | TPM Greenville Install
Harker Company Rebrand | 17 Trucks | 3M Wrap Film | TPM Charlotte Install
Today, we are talking about why vehicle advertising is the next best thing and how it can help businesses of any size reach their audiences and create new leads. Here at The Color Lab we've got you covered when it comes to Vehicle Graphics. We offer a wide range of services from Full and Partial Wraps and Decals, Vehicle Installation and Removal, and many more.
How to Turn Heads at Your Next Trade Show
It's that time of year again when businesses are hitting the trade shows hard. In order to be noticed you will need the perfect solutions to set yourself apart from the competition. Finding the best tradeshow display is the place to start. You can easily gain instant credibility with a professional, eye-catching trade show display without overdoing it.
As Pitbull once said, "Simplicity is the Key to Success" and the same goes for signage. Trade shows can be over the top with too many flashy displays and lots of activity going on in one space. Therefore, your best bet is to keep it classy with an open and inviting layout and design.
Today, we are sharing some of our favorite displays designed by the Color Lab, that are perfect examples of great ways to brand yourself and attract new opportunities!